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MATCH: COMMIT YOUR FIRST CUSTOMER

DO YOU have a potentially repeatable, scalable startup as well as the proof for a problem solution fit? And would you like to commit your first customer to your solution fit? Then the ‘Match’ module of the Startup Readiness Program is the right choice for you!

ABOUT THE PROGRAM
During 5 sessions spread over 5 weeks, you will learn to conduct customer conversations to achieve customer commitment. The program is a fast-paced mix of theory, practical assignments and individual coaching. The program is provided by experts in the Brabant startup ecosystem.

By joining this fourth part of the Startup Readiness Program, you will find the first committed customer who embraces your product or service and is willing to pay the commercial price for it. Besides, you will gain access to a vast startup ecosystem and a network of like-minded entrepreneurs.

COOPERATION
The Startup Readiness Program is powered by BOM, Braventure and the Province of Noord-Brabant. Braventure is a collaboration of AgriFood Capital, Avans, BIM, BOM, Brainport, BUAS, B’WISE, Fontys, HAS, JADS, Midpoint, REWIN, The Gate, Tilburg University, TU/e and the Province of Noord-Brabant.

THE PROGRAM

The MATCH module is organized in English. This program is worth € 7.500 and fully reimbursed for you by us and our partners. However, we do ask for a commitment to your presence. For more information, please contact Richelle Kant-Wouters via richelle@braventure.nl

DATES

You can find the dates for the program starting September 21st in the columns below.

LOCATION

Program starting on September 21st: Brabantse Ontwikkelings Maatschappij (BOM), Tilburg.

MINIMUM VIABLE PRODUCT

SEP 21 | 2 PM – 5 PM
Brabantse Ontwikkelings Maatschappij (BOM), Tilburg

You will present your MVP as well as how you validated your problem solution fit to the other participants.

PRICING

SEP 28 | 2 PM – 5 PM
Brabantse Ontwikkelings Maatschappij (BOM), Tilburg

What is the best price strategy for your product? You will learn how to define and validate your commercial price point.

RETURN ON INVESTMENT

OCT 5 | 2 PM – 5 PM
Brabantse Ontwikkelings Maatschappij (BOM), Tilburg

You will learn to define the total cost of ownership with your earlyvangelist and to determine the return of investment for your customer.

CHANNELS

OCT 12 | 2 PM – 5 PM
Brabantse Ontwikkelings Maatschappij (BOM), Tilburg

You will learn to define the sales and distribution channels to deliver your solution to your earlyvangelist.

CUSTOMER COMMITMENT ROADMAP

OCT 19 | 2 PM – 5 PM
Brabantse Ontwikkelings Maatschappij (BOM), Tilburg

You will learn what are the next steps toward committing more than one customer to your scalable solution.

EXPERIENCES FROM STARTUP FOUNDERS
INTERESTED IN THE MATCH PROGRAM? APPLY HERE!

Application is possible up to two weeks before the start of the program

Deadline: SEPTEMBER 7 2023

Selection criteria apply; which contains that you have proof of a problem solution fit. After completing this form you will be sent a consistency scan based on which it can be determined if you meet the selection criteria.

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